Date: 26th November 2010
Future Travel Limited is one of the most recognized travel agent working in United Kingdom. This company was established in 1996 on Stoke-On-Trent, UK. The company is expected to be re branded as The Co-operative Personal Travel by the end of this year. It is said that the Future Travel does not have much brand recognition therefore these measures has been taken to strength the co-op brand. Another reflection of decline to the Future Travel was picked up by monitoring number of calls by homeworkers using Teletext which is about to shut down their analogue operation. This can also be considered as the retail merger with Thomas Cook this year in October. The company’s decision makers are expecting a boost by this merger. The customers are worried whether the service standards are going to increase or decrease in the result of this merger and can act a little reluctant but the most important attraction for these customer can be Thomas Cook promo code.